Long-form funny videos FTW

By creating humorous, long-form videos for our clients we've generated over 1 BILLION collective views, increased revenues by more than 10x ON AVERAGE, and have generated over $500M in revenue and growing.

We don't pitch concepts, we pitch our process. A process that is proven to grow consumer brands quickly. We target people, not pixels. Everyone seems to be fighting over brand vs performance these days but we believe it doesn't have to be one or the other. We treat consumers like people. We create humorous long form videos that speak to people and their deep needs. For us it's about the itch and the scratch. We spend time with you and your brand to understand the deep itch that you solve, and how your product is the only way to scratch it.

Online, the quality of your ad can bring your CPM’s down. Coupled with a high conversion rate, our video campaigns create a force multiplier effect. Cost per view goes down, conversions go up, and you have a virtuous cycle. It’s our dirty little secret.

Strategy

We don’t move needles, we move decimal points. To do that, you need more than just a video, you need an effective marketing funnel, and the necessary assets that make your brand a national sensation. The strategy goes beyond a video ecosystem and into a holistic approach to improving your online growth strategy.

Our strategic retreat process helps us get under the skin of your brand and get to know the real you. We aren’t making our video, we are making a campaign that is uniquely YOU. Our goal is to help your brand speak human. It doesn’t HAVE TO be funny, but we have to tell your story in a way that people will listen.

Ad Buying

Our video campaigns just work differently. You need a different ad-buying strategy. We work profitably at the top of the funnel, and improve efficiency on the way down. Whether you want to borrow some pages from our playbook, or let us drive your growth, your Ad buying strategy is as important as your creative.

The 6 D's of Growth

We can’t help EVERYONE grow. Over the years we’ve seen some clients grow FAST, and some, not so much. We have the greatest success with the brands that have these key attributes:

DEMOCRATIC

Does everybody need your product or know someone who does? If not, can we make that audience wider?

DISRUPTIVE

The internet loves new and shiny things. Does your way make the other way look old and outdated?

DEMONSTRABLE

Can we show what your product does? How many ways can we show it is better? Can we prove it?

DELIVERABLE

Is there a clear and easy path to purchase? Can we follow a person from being a viewer to a buyer? And if they are buying it, can you get more, because we plan on selling a LOT.

DESIRABLE

Do people LOVE your product? Does it change their life? Do they give it high ratings? Do you have a high NPS score?

DOLLARS FOR DISTRIBUTION

By taking advantage of the viral algorithms we can make your dollars go farther, but even the best commercial can’t drive growth without some dollars behind it.

Worth the Investment

If your product has these attributes and you are ready to invest in rapid, scalable revenue growth, contact us and we'll set up a discovery meeting to kick things off. Let's go!