The Marketers Operating System®

The Marketers Operating System® (m/OS) seamlessly integrates omni-channel marketing solutions for advertisers and publishers in one operational system. It’s time for a smarter marketing tech stack; one that harnesses the power of best-in-class solutions to scale your business.

The m/OS is the flexible, scalable, operational platform that supports all phases of your marketing strategy; Attract, Engage, Analyze and Optimize.

With the Marketers Operating System you can:

• Capitalize on your current technology capabilities
• From snapshot to deep-dive, use one login for all your performance views and optimization tools
• Leverage privacy-first data for better customer experiences and audience growth
• Streamline your MarTech stack
• Get more from all your tools with our API-first solutions and so much more.

By integrating our Free App Analytics (FAA) software development kit (SDK) into your app, you can get valuable insights into each of your ad network partners and the quality of the users they’re delivering. You can view performance across every network partner and to what extent each cohort of new users engages in the event funnel from Install to Level Complete and Ad View to Purchase. You can further split performance insights by specific campaigns, creatives, search keywords, and more to prioritize the most successful tactics and strategies.

Impact

With attribution insights into each network and extensive, granular, event data, you can increase your app users significantly and optimize your ad spend with networks who boost your users lifetime value  and other key performance indicator