We Get Your Name Out There
Better online presence. New speaking gigs. More clients. Higher authority.More success. More winning.
Meet Greg
Greg founded Lemonade Stand, and a few years ago, was desperately trying to figure out how to get into some authoritative PR outlets for his agency.
He researched, wrote, and pitched as many journalists as he could in order to try and get just a single mention on a major press outlet.
He wanted to be able to contribute his voice to high authority websites or outlets and display their logo on his site. He also wanted it to link back to his site and give his team some credibility in their industry. What he learned was that it was not only difficult… it was next to impossible to make that happen.
Journalists are busy and inundated with requests. Every single day of their life someone is pitching them. What Greg came to learn was that it more about the relationship with the journalists than it was about the content, your brand, your great new idea, or your company. Like everyone else in this world… they listen to their friends, their trusted network.
So that is what they developed. A network of friends and journalists and writers that in some way, shape, or form are either journalists themselves or able to influence journalists to take a look at certain stories and companies.
Like yours or mine.
Greg hated the traditional PR agency model…
When Greg was trying to find a way into the PR outlets, he tried everything. He thought he'd probably need to pay a PR agency to get the job done. But he discovered PR agencies are outrageously expensive. Like 10k a month retainers expensive.
Not only were they expensive, but you weren’t paying for anything tangible. You were paying for someone (a public relations specialist… probably an intern) to send pitches to journalists on your behalf. That is what you were paying for. The hope was that one of the journalists picked up the story. If they didn’t… well… 10, 20, 50, 100k later you were left with a lot of failed pitches and nothing to show for it.
Greg wanted a way to pay for results. Not attempts at results. Greg wanted a PR agency to work on his behalf to get the press he needed to grow his business and he didn’t want to go broke over it and not have anything to show for it.
Maybe the old, traditional PR model works for massive companies with endless resources. But for a small business like his, he needed to make sure that he wasn't wasting his money.
If you’ve read this far… you might feel the same way.
We guarantee a PR placement or refund you completely!
We want to make the process of getting PR mentions as easy as possible for you. Contact us and let us know what you’re interested in. We’ll send over a proposal for the PR Outlets you’d like us to get you in to. You check the boxes next to the outlets you’d like, and then we’ll get working on those placements.
No retainers. No contracts. No risks.
And you only pay for results. It’s really that simple.
Writing content and being cited by others on the web can be a big boost to your product or growing brand. It can open partnership and investment doors and attract many customers. We want to help you get your message out to the world in earned media to compliment your paid and social and other efforts.
Reach out if you’d like to know more about the pay-for-performance PR program we’ve developed specifically for brands like yours.
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